If you think the national obesity crisis is bad, then read on to find
out how we are over flowing more than our jeans. Over-sharing personal
information has reached epidemic proportions. This mouth-on-speaker
phone phenomenon is destroying businesses faster than a speeding bullet.
It's like a cancer that slowly spreads and eventually takes you out.
You
are especially at risk if you render any type of ongoing personal
service. Hair stylist, estheticians, personal trainers, massage
therapist, front desk staff, financial planners, to name a few, are
ranting and raving, complaining about their personal lives to their
clients to a degree previously unknown. Not only are they bad mouthing
their significant other and family members they are often guilty of
annihilating the very business they are working in or for. They hold no
secrets when it comes to even the most intimate health problem. This
massive unburdening to clients is totally inappropriate and is often the
reason why client don't come back.
Your clients are NOT your friends.
Personally, I have heard detailed stories about romantic relationships
with no intimate detail left out, domestic violence, extreme religious
view points, drug or alcohol abuse issues, problems with teenagers,
cheating spouses, financial and credit problems, and the list goes on.
The "ick" factor increases when I know and have business or personal
relationships with the person they are targeting.
Your clients will settle for less
Have you ever had a client leave and go to another provider who is not
as good as you are? Over-sharing may be the reason. We will take a
lesser service for a better experience. For example, I will take a good
haircut over a great hair cut if it is served up without a cocktail of
misery.
When I am paying for a service, I expect to have your full
attention. End of story. If you need to download, unload, or otherwise
commiserate, please do so on your own time with an appropriate person.
Note to self: this is not your client.
The Bartender Business Model
There is an easy example to keep in your mind, bartenders; The old
school kind. People often go to their local bar to "drown their
problems." The stereotypical bar keep listens, gives the occasional nod
and pours them another drink. In any movie or TV show have you ever
seen the bartender unload on the drinker? No. The bartender knows the
job is to serve drinks. Can you image going to a bar, ordering up a
beer, and having it served up with the comment, I am sorry this took so
long, I just got off the phone with my boyfriend, well, former
boyfriend, see he just broke-up with me. Can you believe he did it over
the phone?! What a pig! Just the thought of this comment should make you
cringe. And yet this, is the type of over-sharing that goes on all the
time.
Bartenders know it's a one way street. Clients may choose to
over-share, but bartenders know their place. Their place is to serve
their patrons drinks. It is not to serve up their problems. They know it
is not about them.
If you are not getting repeat business and
referrals are few and far between, you may want to look at your
interactions with clients. It may very well be something you said.
Do you think over-sharing is an issue?
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